GLIAC Men's Basketball

Nike Basketball Celebrates Kobe Bryant's 20-Year Career

Nike Basketball Celebrates Kobe Bryant's 20-Year Career

Nike Basketball and Kobe Bryant have been synonymous with one another for over a decade. Kobe Bryant is throwing his shoes over the power line when the seas

Jan 19, 2016 by Brett Pickert
Nike Basketball Celebrates Kobe Bryant's 20-Year Career
Nike Basketball and Kobe Bryant have been synonymous with one another for over a decade. Kobe Bryant is throwing his shoes over the power line when the season ends and Nike wants to send him off in style. First, Nike is teaming up with Grammy award-winning jazz pianist, Robert Glasper to compose a song for Kobe Bryant. The song is titled "Be Courageous." 

Glasper’s choice of 4/4 and 6/8 time signatures, which define the track’s structure, goes deeper than jazz convention. The numbers align with a significant event in history: the assassination of a great leader on April 4, 1968 (4/4/68) in Memphis, Tennessee, at the Lorraine Motel. Additionally, Glasper draws inspiration from the city’s rich musical heritage — including pioneering labels like Stax Records, whose artists frequented the Lorraine Motel, which itself was a catalyst for community growth and support.


You can check out Glasper's creative process below.