Hong Kong Opens Asia's Largest Jordan Brand-Only Store
Hong Kong Opens Asia's Largest Jordan Brand-Only Store
Jordan Brand has opened Asia's largest Jordan Brand only store in Hong Kong. Located in the hustle and bustle of the Central District at 2-8 Wellington Stre
Jordan Brand has opened Asia's largest Jordan Brand only store in Hong Kong. Located in the hustle and bustle of the Central District at 2-8 Wellington Street, the Jordan 8 Wellington looks to bring a retail experience the world hasn't seen.
The store provides exclusive member-only offerings including pre-registering for exclusive Jordan releases and custom products. Additionally, Jordan Flight Camp, which offers product education and training services, is open to members on specified days. This experience further elevates the space’s wear-test area, which invites visitors to trial selected sneakers against the basketball drills and moves displayed on an adjacent digital wall.
“Jordan Brand always strives to bring the best performance products and services to our consumers in the Greater China region,” explains Eric Wei, GM of Jordan Brand Greater China. “The opening of Jordan 8 Wellington is a big step forward. We hope to bring this brand new, premium consumer experience to other cities soon.”
The Jordan 8 Wellington adopts the same design as the encompassing Chicago 32 South State Street store. Renowned artist Michael Lau constructed remarkable pieces paying homage to the legacy that is Michael Jordan. The gallery below features the Jordan 8 Wellington store in Hong Kong.
[album albumId="450111"]
The store provides exclusive member-only offerings including pre-registering for exclusive Jordan releases and custom products. Additionally, Jordan Flight Camp, which offers product education and training services, is open to members on specified days. This experience further elevates the space’s wear-test area, which invites visitors to trial selected sneakers against the basketball drills and moves displayed on an adjacent digital wall.
“Jordan Brand always strives to bring the best performance products and services to our consumers in the Greater China region,” explains Eric Wei, GM of Jordan Brand Greater China. “The opening of Jordan 8 Wellington is a big step forward. We hope to bring this brand new, premium consumer experience to other cities soon.”
The Jordan 8 Wellington adopts the same design as the encompassing Chicago 32 South State Street store. Renowned artist Michael Lau constructed remarkable pieces paying homage to the legacy that is Michael Jordan. The gallery below features the Jordan 8 Wellington store in Hong Kong.
[album albumId="450111"]